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Mendeley readers
Chapter title |
The Effects of Framing and Price on Consumers’ Perceptions of Nonprofit Solicitations
|
---|---|
Chapter number | 104 |
Book title |
Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference
|
Published by |
Springer, Cham, January 2015
|
DOI | 10.1007/978-3-319-13159-7_104 |
Book ISBNs |
978-3-31-913158-0, 978-3-31-913159-7
|
Authors |
Joseph M. Jones, Kyle Zolner, Larry D. Compeau, Jeanne L. Munger, Jones, Joseph M., Zolner, Kyle, Compeau, Larry D., Munger, Jeanne L. |
Mendeley readers
The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 2 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 2 | 100% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 50% |
Economics, Econometrics and Finance | 1 | 50% |