↓ Skip to main content
What is this page? Embed badge

Testimonial Advertising in the American Marketplace

Overview of attention for book
Cover of 'Testimonial Advertising in the American Marketplace'

Table of Contents

  1. Altmetric Badge
    Book Overview
  2. Altmetric Badge
    Chapter 1 Introduction: “The Spirit of Emulation”
  3. Altmetric Badge
    Chapter 2 Testimonials in Silk: Juba and the Legitimization of American Blackface Minstrelsy in Britain
  4. Altmetric Badge
    Chapter 3 The Testifying Subject: Reliability in Marketing, Science, and Law at the End of the Age of Barnum
  5. Altmetric Badge
    Chapter 4 “After a Season of War”: Sharing Horticultural Success in the Reconstruction-Era Landscape
  6. Altmetric Badge
    Chapter 5 “The Ten Year Club”: Artificial Limbs and Testimonials at the Turn of the Twentieth Century
  7. Altmetric Badge
    Chapter 6 “The Mad Search for Beauty”: Actresses, Cosmetics, and the Middle-Class Market
  8. Altmetric Badge
    Chapter 7 “I am Kay and I Prefer Modern”: Bridal Testimonials and the Rise of Consumer Rites, 1920s–1950s
  9. Altmetric Badge
    Chapter 8 “Dear Friend”: Charles Atlas, American Masculinity, and the Bodybuilding Testimonial, 1894–1944
  10. Altmetric Badge
    Chapter 9 “For Us, By Us”: Hip-Hop Fashion, Commodity Blackness and the Culture of Emulation
Overall attention for this book and its chapters
Altmetric Badge

Mentioned by

news
17 news outlets
blogs
1 blog

Citations

dimensions_citation
6 Dimensions

Readers on

mendeley
4 Mendeley
Summary News Blogs Dimensions citations
So far, Dimensions has found 6 publications that cite this research output.

6

The most recent citing publications are shown below. View all 6 publications that cite this research output on Dimensions.

This page shows the most recent citations of this research output.

Click here to find out how to access more activity.

This page is provided by Altmetric.