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Mendeley readers
Chapter title |
Application of PLS in Marketing: Content Strategies on the Internet
|
---|---|
Chapter number | 26 |
Book title |
Handbook of Partial Least Squares
|
Published by |
Springer, Berlin, Heidelberg, January 2010
|
DOI | 10.1007/978-3-540-32827-8_26 |
Book ISBNs |
978-3-54-032825-4, 978-3-54-032827-8
|
Authors |
Silvia Boßow-Thies, Sönke Albers, Boßow-Thies, Silvia, Albers, Sönke |
Mendeley readers
The data shown below were compiled from readership statistics for 65 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
United States | 1 | 2% |
France | 1 | 2% |
Germany | 1 | 2% |
Brazil | 1 | 2% |
Unknown | 61 | 94% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 9 | 14% |
Student > Doctoral Student | 7 | 11% |
Student > Master | 7 | 11% |
Student > Bachelor | 6 | 9% |
Researcher | 5 | 8% |
Other | 11 | 17% |
Unknown | 20 | 31% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 19 | 29% |
Social Sciences | 6 | 9% |
Economics, Econometrics and Finance | 5 | 8% |
Computer Science | 4 | 6% |
Engineering | 3 | 5% |
Other | 6 | 9% |
Unknown | 22 | 34% |