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Mendeley readers
| Chapter title |
The Battle for Attention
|
|---|---|
| Chapter number | 1 |
| Book title |
User Experience Is Brand Experience
|
| Published by |
Springer, Cham, January 2020
|
| DOI | 10.1007/978-3-030-29868-5_1 |
| Book ISBNs |
978-3-03-029867-8, 978-3-03-029868-5
|
| Authors |
Felix van de Sand, Anna-Katharina Frison, Pamela Zotz, Andreas Riener, Katharina Holl, Sand, Felix van de, Frison, Anna-Katharina, Zotz, Pamela, Riener, Andreas, Holl, Katharina |
Mendeley readers
The data shown below were compiled from readership statistics for 43 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Canada | 1 | 2% |
| Unknown | 42 | 98% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 6 | 14% |
| Student > Bachelor | 5 | 12% |
| Student > Master | 3 | 7% |
| Student > Doctoral Student | 3 | 7% |
| Researcher | 2 | 5% |
| Other | 7 | 16% |
| Unknown | 17 | 40% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 11 | 26% |
| Computer Science | 5 | 12% |
| Economics, Econometrics and Finance | 2 | 5% |
| Arts and Humanities | 1 | 2% |
| Environmental Science | 1 | 2% |
| Other | 6 | 14% |
| Unknown | 17 | 40% |