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Mendeley readers
| Chapter title |
Challenges in Conducting International Market Research
|
|---|---|
| Chapter number | 6 |
| Book title |
Handbook of Market Research
|
| Published by |
Springer International Publishing, January 2016
|
| DOI | 10.1007/978-3-319-05542-8_6-1 |
| Book ISBNs |
978-3-31-905542-8
|
| Authors |
Andreas Engelen, Monika Engelen, C. Samuel Craig, Engelen, Andreas, Engelen, Monika, Samuel Craig, C. |
| Editors |
Christian Homburg, Martin Klarmann, Arnd Vomberg |
Mendeley readers
The data shown below were compiled from readership statistics for 6 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 6 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 1 | 17% |
| Researcher | 1 | 17% |
| Lecturer | 1 | 17% |
| Student > Master | 1 | 17% |
| Unknown | 2 | 33% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 3 | 50% |
| Social Sciences | 1 | 17% |
| Unknown | 2 | 33% |