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Diversity in European Marketing

Overview of attention for book
Attention for Chapter 11: European Market Entry – The Case of DeLaval
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2 Mendeley
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Chapter title
European Market Entry – The Case of DeLaval
Chapter number 11
Book title
Diversity in European Marketing
Published by
Gabler Verlag, January 2012
DOI 10.1007/978-3-8349-6976-7_11
Book ISBNs
978-3-83-491420-0, 978-3-83-496976-7
Authors

Henrik Glimstedt, Glimstedt, Henrik

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 2 100%

Demographic breakdown

Readers by professional status Count As %
Professor 1 50%
Student > Bachelor 1 50%
Researcher 1 50%
Lecturer > Senior Lecturer 1 50%
Readers by discipline Count As %
Veterinary Science and Veterinary Medicine 1 50%
Business, Management and Accounting 1 50%
Economics, Econometrics and Finance 1 50%