Marketing Dynamism
Springer International Publishing
Chapter title |
What’s That Plane Ticket Worth? Responding to Dynamic Pricing Strategies
|
---|---|
Chapter number | 122 |
Book title |
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
|
Published by |
Springer, Cham, January 2015
|
DOI | 10.1007/978-3-319-10912-1_122 |
Book ISBNs |
978-3-31-910911-4, 978-3-31-910912-1
|
Authors |
Richard Hanna, Gerald Smith, Katherine Lemon, Hanna, Richard, Smith, Gerald, Lemon, Katherine |
Country | Count | As % |
---|---|---|
Unknown | 10 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 6 | 60% |
Student > Master | 1 | 10% |
Unknown | 3 | 30% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 6 | 60% |
Business, Management and Accounting | 1 | 10% |
Unknown | 3 | 30% |