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Aerospace Marketing Management

Overview of attention for book
Attention for Chapter 14: Building Loyalty: Maintenance, Customer Training and Offsets
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Chapter title
Building Loyalty: Maintenance, Customer Training and Offsets
Chapter number 14
Book title
Aerospace Marketing Management
Published by
Springer International Publishing, January 2014
DOI 10.1007/978-3-319-01354-1_14
Book ISBNs
978-3-31-901353-4, 978-3-31-901354-1
Authors

Malaval, Philippe, Bénaroya, Christophe, Aflalo, Jonathan, Philippe Malaval, Christophe Bénaroya, Jonathan Aflalo

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 2 100%

Demographic breakdown

Readers by professional status Count As %
Researcher 2 100%
Readers by discipline Count As %
Engineering 2 100%