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Mendeley readers
Chapter title |
Toward a Valence Model for Fit in Cause-Related Marketing: An Abstract
|
---|---|
Chapter number | 225 |
Book title |
Finding New Ways to Engage and Satisfy Global Customers
|
Published by |
Springer, Cham, June 2018
|
DOI | 10.1007/978-3-030-02568-7_225 |
Book ISBNs |
978-3-03-002567-0, 978-3-03-002568-7
|
Authors |
Jennifer Liebetrau, Debra Z. Basil, Mary Runté, Sebastian Ullrich, Liebetrau, Jennifer, Basil, Debra Z., Runté, Mary, Ullrich, Sebastian |
Mendeley readers
The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 4 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Lecturer | 2 | 50% |
Student > Ph. D. Student | 1 | 25% |
Unknown | 1 | 25% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 25% |
Physics and Astronomy | 1 | 25% |
Social Sciences | 1 | 25% |
Unknown | 1 | 25% |