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Chapter title |
Special Session: Measurement Invariance and Innovation in Cross-Cultural Research: Revisiting Validity in an Interconnected World: An Abstract
|
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Chapter number | 87 |
Book title |
Finding New Ways to Engage and Satisfy Global Customers
|
Published by |
Springer, Cham, June 2018
|
DOI | 10.1007/978-3-030-02568-7_87 |
Book ISBNs |
978-3-03-002567-0, 978-3-03-002568-7
|
Authors |
Barry J. Babin, David J. Ortinau, Stephanie Slater, John B. Ford, Carmen Lopez, Babin, Barry J., Ortinau, David J., Slater, Stephanie, Ford, John B., Lopez, Carmen |