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Mendeley readers
Chapter title |
A Cross-cultural Investigation of Relationships among Brand Attitude, Expressed Commitment, and Expected Loyalty
|
---|---|
Chapter number | 80 |
Book title |
Global Perspectives in Marketing for the 21st Century
|
Published by |
Springer, Cham, January 2015
|
DOI | 10.1007/978-3-319-17356-6_80 |
Book ISBNs |
978-3-31-917355-9, 978-3-31-917356-6
|
Authors |
R. Dale VonRiesen, Cheryl K. VonRiesen, Neil C. HerndonJr., Neil C. Herndon |
Mendeley readers
The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 4 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 1 | 25% |
Professor | 1 | 25% |
Lecturer > Senior Lecturer | 1 | 25% |
Unknown | 1 | 25% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 1 | 25% |
Business, Management and Accounting | 1 | 25% |
Economics, Econometrics and Finance | 1 | 25% |
Unknown | 1 | 25% |