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Contrasting Country and Product Images of Japanese and Canadian Consumers and the Effect of Ethnocentrism
Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference
Springer, Cham, January 2015
Emmanuel Chéron, Hideo Hayashi, Tetsuo Sugimoto
The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.
|Readers by professional status||Count||As %|
|Professor > Associate Professor||2||50%|
|Readers by discipline||Count||As %|
|Business, Management and Accounting||3||75%|