You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output. Click here to find out more.
Ecologically-Oriented Product Modifications as a Strategic Marketing Option-An Empirical Analysis Based on Example of the Clothing Industry
Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference
Springer, Cham, January 2015
Ralf Schellhase, Susanne Roth
The data shown below were compiled from readership statistics for 28 Mendeley readers of this research output. Click here to see the associated Mendeley record.
|Readers by professional status||Count||As %|
|Student > Doctoral Student||1||4%|
|Readers by discipline||Count||As %|
|Business, Management and Accounting||1||4%|