The research radar: How Altmetrics shape academic strategy

The final webinar in our Research Impact User Stories series. Altmetrics offer more than just an alternative to traditional citation and impact factor scores. They provide a dynamic view of how research is received, shared, and discussed in real-time. But beyond measuring attention, how can altmetrics help us navigate a fast-changing academic landscape? From identifying emerging trends to discovering how research can be communicated better, capturing impact for case studies as well as seeking out potential collaborators, it can serve as a powerful research radar. In this short talk, Andy shares insights on how we can harness Altmetric data to make informed decisions, strategically communicate research, and stay ahead in an evolving scholarly world.

Andy Tattersall is an Open Research Communications Specialist at the School of Medicine and Population Health at the University of Sheffield. Andy writes, teaches and gives talks about digital academia, social media, communications, open research and altmetrics. Andy received a Senate Award from The University of Sheffield for his pioneering work on Massive Online Open Courses (MOOCs) and is a Senior Fellow of the Higher Education Academy. Andy was named in Jisc’s Top 10 Social Media Superstars in 2017 and one of their Community Champions in 2025. Andy co-wrote and edited a book on Altmetrics for Facet Publishing in 2016.

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