Inform your publication strategy by tracking Clinical Guidelines with Altmetric

Publication planners within Medical Affairs have a crucial role in developing publication strategies, conducting literature surveillance, and facilitating scientific exchange with healthcare professionals (HCPs) and patients. These activities aim to influence clinical practice, but measuring their impact can be challenging. Traditional metrics are often insufficient to reflect the real-world impact of research, prompting the industry to adopt omnichannel strategies and metrics.

In response to this need, Altmetric has introduced a new attention source to its range of omnichannel metrics: Clinical Guideline citations. This feature provides Medical Affairs teams with direct evidence of how their publications are being incorporated into clinical decision-making, allowing for a more effective assessment of real-world impact.

Ensure your research reaches the right audience and effectively influences clinical practice

Altmetric intends to provide integrated, easy-to-use tools with trusted data; this includes adding Clinical Guidelines data as an attention source to our Medical Affairs-dedicated solution. This allows publication planners to measure and understand how their research is being cited, referenced, and applied in real-world clinical settings, ensuring that their work informs medical practice and patient care effectively.

The true impact of your research is reflected in how it is adopted and applied by HCPs through key sources such as Clinical Guidelines and policies, shaping real-world medical decisions. This means you can seamlessly monitor your publication’s journey from funding to real-world application.

This enables Publication Planning and Medical Communications teams to:

  • Measure the real-world impact of their research and
  • Assess its long-term practical application in the medical field
Understanding where to publish your research
Monitoring the real-world influence of your research
Assessing how clinical guidelines are received

Altmetric’s user-friendly and intuitive interface makes it easy to track when your research influences clinical practice and also to pinpoint the clinical guidelines it impacts. This means you can seamlessly monitor your publication’s journey from funding to real-world application.

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