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Mendeley readers
Chapter title |
The Role of Entrepreneurial and Networking Orientations in Developing Marketing Capabilities of Born Global Firms
|
---|---|
Chapter number | 207 |
Book title |
The Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World
|
Published by |
Springer International Publishing, January 2017
|
DOI | 10.1007/978-3-319-50008-9_207 |
Book ISBNs |
978-3-31-950006-5, 978-3-31-950008-9
|
Authors |
Burak Tunca |
Editors |
Colin L. Campbell |
Mendeley readers
The data shown below were compiled from readership statistics for 13 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 13 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 3 | 23% |
Other | 2 | 15% |
Unspecified | 1 | 8% |
Student > Doctoral Student | 1 | 8% |
Lecturer > Senior Lecturer | 1 | 8% |
Other | 2 | 15% |
Unknown | 3 | 23% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 6 | 46% |
Chemical Engineering | 1 | 8% |
Unspecified | 1 | 8% |
Computer Science | 1 | 8% |
Decision Sciences | 1 | 8% |
Other | 1 | 8% |
Unknown | 2 | 15% |