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Mendeley readers
Chapter title |
A Longitudinal Review of Models in Marketing Research: An Abstract
|
---|---|
Chapter number | 3 |
Book title |
Marketing Opportunities and Challenges in a Changing Global Marketplace
|
Published by |
Springer, Cham, May 2019
|
DOI | 10.1007/978-3-030-39165-2_3 |
Book ISBNs |
978-3-03-039164-5, 978-3-03-039165-2
|
Authors |
Mark Bender, Veronika Ponomarenko, Hao Wang, Khalia Jenkins, Donna Davis, Bender, Mark, Ponomarenko, Veronika, Wang, Hao, Jenkins, Khalia, Davis, Donna |
Mendeley readers
The data shown below were compiled from readership statistics for 10 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 10 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Professor > Associate Professor | 1 | 10% |
Professor | 1 | 10% |
Student > Postgraduate | 1 | 10% |
Student > Doctoral Student | 1 | 10% |
Student > Master | 1 | 10% |
Other | 0 | 0% |
Unknown | 5 | 50% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 30% |
Social Sciences | 2 | 20% |
Unknown | 5 | 50% |