Develop a publication planning strategy

Custom analysis for pharma to find the journals that connect with patients most effectively

Building the strategy

A major pharmaceutical company knew that key patient advocacy groups shared open access research regularly on Facebook. With dozens of potential open access journals to target, they needed to know which were best at connecting with patients on Facebook, whilst also publishing high-quality research.

Altmetric helped the company develop a winning publication strategy that helped them connect with their users more effectively.

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