Using Altmetric Explorer to analyse attention around medical publications

Medical affairs teams need to understand where their research is receiving attention and analyze results to inform future research strategies. Publications management staff are constantly seeking to understand metrics and reach around their publications and that’s how Altmetric can help.

Report on online attention for medical publications

With a robust publishing program, publications teams are keen to better understand which of their publications receive the most engagement amongst a broader audience, who it came from, and if they could find trends by therapeutic area, drug, manuscript type and other factors. In doing so they can gather data on their research’s reach post-publication and identify potential improvements and concepts for future publication plans.
The Altmetric Explorer can help them to get an overall view of the online attention for a large sample size of publications. This included mentions from policy documents, mainstream and social media, Wikipedia and other scholarly and non-scholarly blogs and forums. Teams can then assess the publications to determine the top ten by level of attention, article type, therapeutic area, and product.

Use exported data to produce extensive visualizations.

Teams can take this one step further with sentiment analysis. Our consultancy team can help draw further analysis of the content and the online attention is receiving, by achieving an in-depth analysis of the data gathered from the online sources to help grow understanding of audiences and reach, and to identify areas for improvement.

If you would like to speak to us about how Altmetric can support you, please get in touch with our friendly team today.